
How Adobe Turned Photographers Into Content Suppliers
In 2025 Adobe repositioned photographers as suppliers to brand content engines, using AI to automate edits while steering big benefits to agencies.

In 2025 Adobe repositioned photographers as suppliers to brand content engines, using AI to automate edits while steering big benefits to agencies.

OpenAI upgrades ChatGPT Images and hooks into Photoshop so users can generate and refine visuals faster with natural language control inside one space.

Affinity’s design, photo, and publishing tools are now completely free in a single app. All features are accessible with only a free Canva account.

Photoshop (beta) now supports Firefly, Gemini 2.5, and FLUX.1 AI models in Generative Fill, giving users more control and creative options.

Adobe Firefly AI hits mobile with style transfer, voice-to-image, and smart object removal. Firefly 3 runs 40% faster on phones than desktop, now in Photoshop Express.